Inside the research
Apple Inc.
AAPL Research profile · latest available data
Price overview
$341.07
▲ +5.15 (+1.5%)
| 52w hi | $341.07 |
|---|---|
| 52w lo | $244.37 |
| Vol | 29.95M |
| As of | 25 Sep 2026 |
The Verdict
Our score +0.63
| Short | +0.08 |
|---|---|
| Medium | +0.94 |
| Long | +1.13 |
computed 2026-09-27
Key fundamentals
Apple Inc.
Technology · Consumer Electronics
| Market cap | $4.98T |
|---|---|
| Enterprise value | $5.00T |
| Trailing P/E | 39.07x |
| Forward P/E | 35.58x |
| EV / EBITDA | 29.77x |
| P / S (ttm) | 10.66x |
| Profit margin | 27.6% |
| Return on equity | 148.8% |
| Revenue growth | +16.4% |
| Earnings growth | +28.7% |
| Debt / equity | 78.44 |
Layer Breakdown
| Layer | Raw | Contribution |
|---|---|---|
| Fundamental | +0.43 | |
| Sector | +0.19 | |
| Technical | +0.20 | |
| Earnings | +0.00 | |
| Sentiment | +0.00 |
macro × 1.00 · 2026-09-27
Business overview
Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple Vision Pro, Apple TV, Apple Watch, Beats products, and HomePod, as well as Apple branded and third-party accessories. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that allows customers to discover and download applications and digital content, such as books, music, video, games, and podcasts, as well as advertising services include third-party licensing arrangements and its own advertising platforms. In addition, the company offers various subscription-based services, such as Apple Arcade, a game subscription service; Apple Fitness+, a personalized fitness service; Apple Music, which offers users a curated listening experience with on-demand radio stations; Apple News+, a subscription news and magazine service; Apple TV, which offers original content and live sports; Apple Card, a co-branded credit card; and Apple Pay, a cashless payment service, as well as licenses its intellectual property. The company serves consumers, and small and mid-sized businesses; and the education, enterprise, and government markets. It distributes third-party applications for its products through the App Store. The company also sells its products through its retail and online stores, and direct sales force; and third-party cellular network carriers and resellers. The company was formerly known as Apple Computer, Inc. and changed its name to Apple Inc. in January 2007. Apple Inc. was founded in 1976 and is headquartered in Cupertino, California.
Risk Metrics
| Beta vs SPX | 1.10 |
|---|---|
| Corr SPX | 0.62 |
| Annual vol | 28.7% |
| Annual ret | +24.2% |
| Sharpe | 0.84 |
| Max DD | -33.4% |
Window: 504 trading days (504 obs)
Analyst Coverage
| Mean PT | $305.28 |
|---|---|
| High / Low | $400.00 / $215.00 |
| Median | $310.00 |
| Analysts | 42 |
| Strong Buy | 7 | |
|---|---|---|
| Buy | 24 | |
| Hold | 15 | |
| Sell | 1 | |
| Strong Sell | 1 |
Recent rating actions
| 2026-05-08 | Wedbush | → Outperform |
| 2026-05-01 | Wells Fargo | → Overweight |
| 2026-05-01 | Wedbush | → Outperform |
| 2026-05-01 | UBS | → Neutral |
| 2026-05-01 | TD Cowen | → Buy |
| 2026-05-01 | Rosenblatt | → Neutral |
Officers & Board
| Director | Q106028933 since 2026 |
|---|---|
| CEO | Q106028933 since 2026 |
| Director | Alex Gorsky since 2021 |
| Director | Monica C. Lozano since 2021 |
| Director | James A. Bell since 2015 |
| Director | Susan Wagner since 2014 |
| Chair | Arthur D. Levinson since 2011 |
| CEO | Tim Cook since 2011 |
| Director | Tim Cook since 2011 |
| Director | Ronald Sugar since 2010 |
| Director | Andrea Jung since 2008 |
| Director | Al Gore since 2003 |
| Director | Arthur D. Levinson since 2000 |
| Founder | Steve Jobs since 1976 |
| Founder | Steve Wozniak since 1976 |
Material Events
| Date | Event | 8-K |
|---|---|---|
| 2026-07-30 | Earnings Release, Exhibits | read |
| 2026-04-30 | Earnings Release, Exhibits | read |
| 2026-04-20 | Officer / Director Change | read |
| 2026-02-24 | Shareholder Vote, Exhibits | read |
| 2026-01-29 | Earnings Release, Exhibits | read |
| 2026-01-02 | Officer / Director Change | read |
| 2025-12-05 | Officer / Director Change | read |
| 2025-10-30 | Earnings Release, Exhibits | read |
| 2025-07-31 | Earnings Release, Exhibits | read |
| 2025-07-25 | Officer / Director Change | read |
| 2025-07-09 | Officer / Director Change | read |
| 2025-05-12 | Other Material Event, Exhibits | read |
Insider Trades
| Date | Insider | Role | Action | Shares | Value |
|---|---|---|---|---|---|
| 2026-03-15 | Newstead Jennifer | SVP, GC and Secretary | Option exercise | 60.21K | — |
| 2026-03-15 | Newstead Jennifer | SVP, GC and Secretary | Withheld for tax | 32.53K | $8.14M |
| 2026-02-26 | LEVINSON ARTHUR D | Gift | 1.11K | — |
Flow & Concentration
| Insider 180d net | $0 |
|---|---|
| Insider buys / sells | 0 / 0 |
| Insider bias | Neutral |
| 13F holders | 10 |
| Top-5 share | 97.4% |
| HHI | 3,083 (concentrated) |
Top Holders
| Holder | Value | Shares |
|---|---|---|
| State Street Corp | $177.99B | 615.13M |
| Fidelity / FMR LLC | $94.14B | 325.35M |
| Berkshire Hathaway | $65.95B | 227.92M |
| Capital Research / Capital World | $19.21B | 66.40M |
| Citadel Advisors | $17.39B | 60.10M |
| AQR Capital Management | $5.01B | 17.56M |
| Millennium Management | $4.25B | 14.70M |
| Renaissance Technologies | $459.06M | 1.59M |
| Bridgewater Associates | $105.44M | 364.38K |
| T. Rowe Price Group | $46.24M | 159.81M |
As of 2026-06-30
Connections
Subsidiarys: Apple Studios
Dividends
| Yield (TTM) | 0.15% |
|---|---|
| $ / share (TTM) | $0.52 |
| 5y CAGR | +5.0% |
Annual dividend per share
| 2021 | $0.86 |
|---|---|
| 2022 | $0.91 |
| 2023 | $0.95 |
| 2024 | $0.99 |
| 2025 | $1.03 |
| 2026 | $0.26 |
Federal Contracts
| Amount | Agency | Description |
|---|---|---|
| $6.10M | Department of Agriculture | COMMODITIES FOR USG FOOD DONATIONS: 2000011131/4100033614/APPLE JUICE PLST BTL-8 |
| $5.35M | Department of Defense | RENOVATE B4329 AND DEMOLISH B3101 |
| $4.42M | Department of Defense | THE PURPOSE OF THIS PROJECT IS TO PROVIDE DESIGN AND ENGINEERING SERVICES TO SUP |
| $4.24M | Department of Homeland Security | FIRM-FIXED PRICE (FFP) CONTRACT WITH APPLETON MARINE, INC TO PURCHASE THE AFT BO |
| $4.16M | Department of Defense | IGF::OT::IGF DRY DOCK 2 PORTAL CRANE RAIL REPAIRS |
| $3.70M | Department of Defense | X005 RM19-0760 BERTH 6 REPAIRS AND IMPROVEMENTSSAES FOR AE DESIGN |
| $3.30M | Department of Defense | THE PURPOSE OF THIS PROJECT IS TO PROVIDE ENGINEERING AND DESIGN SERVICES TO SUP |
| $2.65M | Department of Agriculture | COMMODITIES FOR USG FOOD DONATIONS: 2000009679/4100028729/GRAPE CONCORD JUICE PL |
SEC Filings
Financial statements
| Line | Jun 2025 | Sep 2025 | Dec 2025 | Mar 2026 |
|---|---|---|---|---|
| Revenue | $94.04B | $102.47B | $143.76B | $111.18B |
| Gross profit | $43.72B | $48.34B | $69.23B | $54.78B |
| Operating income | $28.20B | $32.43B | $50.85B | $35.88B |
| Net income | $23.43B | $27.47B | $42.10B | $29.58B |
| Diluted EPS | 1.57 | 1.85 | 2.84 | 2.01 |
| Free cash flow | $24.41B | $26.49B | $51.55B | $26.73B |
| CapEx | -$3.46B | -$3.24B | -$2.37B | -$1.97B |
The Long Run
FY 2009–2025 · 17 years
| Line | Latest | CAGR | Trend |
|---|---|---|---|
| Revenue | $383.29B | +16.7% | |
| Gross profit | $195.20B | +22.0% | |
| Operating income | $114.30B | +22.6% | |
| Net income | $93.74B | +20.4% | |
| Cash from ops | $110.54B | +20.7% |
Indices
Recent Sessions
| Date | Open | High | Low | Close | Vol |
|---|---|---|---|---|---|
| Sep 25 | $336.04 | $341.67 | $334.53 | $341.07 | 29.95M |
| Sep 24 | $336.72 | $338.91 | $334.30 | $335.92 | 24.73M |
| Sep 23 | $341.08 | $341.80 | $335.50 | $337.02 | 31.66M |
| Sep 22 | $340.14 | $345.34 | $338.75 | $339.75 | 40.71M |
| Sep 21 | $335.28 | $339.64 | $333.05 | $338.98 | 35.00M |
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