Inside the research
NIKE, Inc.
NKE Research profile · latest available data
Price overview
$35.75
▼ -0.24 (-0.7%)
| 52w hi | $72.19 |
|---|---|
| 52w lo | $35.51 |
| Vol | 38.22M |
| As of | 25 Sep 2026 |
The Verdict
Our score +2.76
| Short | +6.02 |
|---|---|
| Medium | +0.89 |
| Long | -0.02 |
computed 2026-09-27
Key fundamentals
NIKE, Inc.
Consumer Cyclical · Footwear & Accessories
| Market cap | $53.04B |
|---|---|
| Enterprise value | $55.05B |
| Trailing P/E | 17.02x |
| Forward P/E | 16.17x |
| EV / EBITDA | 11.17x |
| P / S (ttm) | 1.14x |
| Profit margin | 6.7% |
| Return on equity | 22.1% |
| Revenue growth | -1.1% |
| Earnings growth | +428.0% |
| Debt / equity | 74.29 |
Layer Breakdown
| Layer | Raw | Contribution |
|---|---|---|
| Fundamental | +0.32 | |
| Sector | -0.03 | |
| Technical | -0.38 | |
| Earnings | +0.98 | |
| Sentiment | -0.31 |
macro × 1.00 · 2026-09-27
Business overview
NIKE, Inc., together with its subsidiaries, designs, develops, markets, and sells athletic footwear, apparel, equipment, accessories, and services for men, women, and kids in North America, Europe, the Middle East, Africa, Greater China, the Asia Pacific, and Latin America. The company offers its products under the NIKE, Jordan, Converse, Jumpman, Chuck Taylor, All Star, One Star, Star Chevron, and Jack Purcell trademarks. It also provides a line of performance equipment and accessories, including bags, socks, sport balls, eyewear, timepieces, digital devices, bats, gloves, protective equipment, and other equipment for sports activities; and sports apparel, as well as sells products to wholesale customers and directly to consumers through NIKE Direct operations; distributes and licenses casual sneakers, apparel, and accessories; and markets apparel with licensed college and professional team and league logos. In addition, the company offers consumer services and experiences, including sport focused events and activations; fitness and activity apps; sport, fitness, and wellness content; and digital services and features in retail stores. It sells its products to footwear stores; sporting goods stores; athletic specialty stores; department stores; skate, tennis, and golf shops; and other wholesale accounts through NIKE-owned retail stores, independent distributors, licensees, sales representatives, and digital platforms. The company was formerly known as Blue Ribbon Sports, Inc. and changed its name to NIKE, Inc. in May 1971. NIKE, Inc. was founded in 1964 and is headquartered in Beaverton, Oregon.
Risk Metrics
| Beta vs SPX | 0.90 |
|---|---|
| Corr SPX | 0.38 |
| Annual vol | 37.6% |
| Annual ret | -37.0% |
| Sharpe | -0.99 |
| Max DD | -60.3% |
Window: 504 trading days (504 obs)
Analyst Coverage
| Mean PT | $61.08 |
|---|---|
| High / Low | $120.00 / $23.00 |
| Median | $55.80 |
| Analysts | 33 |
| Strong Buy | 2 | |
|---|---|---|
| Buy | 15 | |
| Hold | 19 | |
| Sell | 1 | |
| Strong Sell | 1 |
Recent rating actions
| 2026-05-08 | Wells Fargo | → Equal-Weight |
| 2026-04-13 | HSBC | → Hold |
| 2026-04-10 | Piper Sandler | → Neutral |
| 2026-04-02 | Goldman Sachs | → Neutral |
| 2026-04-01 | Wells Fargo | → Overweight |
| 2026-04-01 | Truist Securities | → Buy |
Officers & Board
| CEO | Elliott Hill since 2024 |
|---|---|
| Director | Thasunda Duckett since 2019 |
| Director | Cathy Benko since 2018 |
| Director | John W. Rogers, Jr. since 2018 |
| Director | Peter Henry since 2018 |
| Director | Travis Knight since 2015 |
| Director | Michelle Peluso since 2014 |
| Director | John Donahoe since 2014 |
| Director | Q4897472 since 2011 |
| Director | Mark Parker since 2006 |
| Director | John Connors since 2005 |
| Director | Tim Cook since 2005 |
| Director | Alan B. Graf, Jr. since 2002 |
| Director | Phil Knight since 1968 |
| Founder | Phil Knight current |
Material Events
| Date | Event | 8-K |
|---|---|---|
| 2026-08-10 | Officer / Director Change | read |
| 2026-06-30 | Earnings Release, Exhibits | read |
| 2026-06-23 | Earnings Release, Officer / Director Change… | read |
| 2026-06-18 | Officer / Director Change, Reg FD Disclosure… | read |
| 2026-03-31 | Earnings Release, Exhibits | read |
| 2026-03-09 | Material Agreement, Termination of Agreement… | read |
| 2026-03-05 | Restructuring | read |
| 2025-12-18 | Earnings Release, Exhibits | read |
| 2025-12-02 | Officer / Director Change, Reg FD Disclosure… | read |
| 2025-09-30 | Earnings Release, Exhibits | read |
| 2025-09-11 | Officer / Director Change, Shareholder Vote… | read |
| 2025-07-28 | Other Material Event | read |
Insider Trades
| Date | Insider | Role | Action | Shares | Value |
|---|---|---|---|---|---|
| 2026-08-07 | Montagne Amy | PRESIDENT, NIKE | Sell | 4.87K | $204.66K |
| 2026-08-05 | Leinwand Robert | EVP: Chief Legal Officer | Sell | 821 | $34.15K |
| 2026-08-05 | Alagirisamy Venkatesh | EVP: CHIEF OPERATING OFFI | Sell | 890 | $37.02K |
| 2026-08-05 | McCartney Philip | EVP: CHIEF INN,PROD&DSG O | Sell | 524 | $21.80K |
| 2026-08-05 | Friend Matthew | EVP: CFO | Sell | 2.46K | $102.46K |
| 2026-08-03 | Montagne Amy | PRESIDENT, NIKE | Withheld for tax | 578 | $24.11K |
| 2026-08-03 | Leinwand Robert | EVP: Chief Legal Officer | Withheld for tax | 413 | $17.23K |
| 2026-08-03 | McCartney Philip | EVP: CHIEF INN,PROD&DSG O | Withheld for tax | 494 | $20.60K |
| 2026-08-03 | Alagirisamy Venkatesh | EVP: CHIEF OPERATING OFFI | Withheld for tax | 837 | $34.91K |
| 2026-08-03 | Friend Matthew | EVP: CFO | Withheld for tax | 1.24K | $51.68K |
Flow & Concentration
| Insider 180d net | -$400.09K |
|---|---|
| Insider buys / sells | 0 / 5 |
| Insider bias | Neutral |
| 13F holders | 8 |
| Top-5 share | 97.1% |
| HHI | 2,729 (concentrated) |
Top Holders
| Holder | Value | Shares |
|---|---|---|
| State Street Corp | $2.64B | 63.60M |
| Citadel Advisors | $1.20B | 29.35M |
| Fidelity / FMR LLC | $868.89M | 21.17M |
| Capital Research / Capital World | $790.16M | 19.25M |
| Millennium Management | $363.01M | 8.84M |
| Renaissance Technologies | $167.08M | 4.07M |
| AQR Capital Management | $4.84M | 117.96K |
| T. Rowe Price Group | $113.56K | 2.77M |
As of 2026-06-30
Connections
Subsidiarys: Converse
Dividends
| Yield (TTM) | 2.29% |
|---|---|
| $ / share (TTM) | $0.82 |
| 5y CAGR | +9.8% |
Annual dividend per share
| 2021 | $1.13 |
|---|---|
| 2022 | $1.26 |
| 2023 | $1.39 |
| 2024 | $1.51 |
| 2025 | $1.61 |
| 2026 | $0.41 |
SEC Filings
The Long Run
FY 2010–2025 · 16 years
| Line | Latest | CAGR | Trend |
|---|---|---|---|
| Revenue | $51.36B | +6.8% | |
| Gross profit | $22.89B | +6.9% | |
| Net income | $5.07B | +6.8% | |
| Cash from ops | $3.70B | +4.4% |
Indices
Recent Sessions
| Date | Open | High | Low | Close | Vol |
|---|---|---|---|---|---|
| Sep 25 | $35.25 | $36.18 | $35.22 | $35.75 | 38.22M |
| Sep 24 | $36.00 | $36.14 | $35.52 | $35.99 | 39.24M |
| Sep 23 | $36.42 | $36.62 | $35.61 | $36.05 | 40.58M |
| Sep 22 | $36.95 | $37.04 | $35.94 | $36.10 | 31.52M |
| Sep 21 | $35.52 | $36.36 | $35.35 | $36.10 | 42.13M |
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