The Bid & Ask

Quotations, Dispatches, and the Daily Tape

Thursday, August 13, 2026

Subject of the day

PUM.DE

Concerning the House

PUMA SE, together with its subsidiaries, engages in the development and sale of sports and sports lifestyle products in Europe, Middle East, Africa, India, North America, Latin America, Greater China, Rest of Asia-Pacific, and internationally. It offers sports lifestyle products for football, handball, rugby, cricket, volleyball, track and field, motor sports, golf, and basketball. The company also issues licenses to independent partners to design, develop, manufacture, and sell glasses, safety shoes, workwear, and gaming accessories. It sells its products under the PUMA and Cobra Golf brands through retail stores, factory outlets, and online stores, as well as wholesale and retail trade. PUMA SE was founded in 1919 and is headquartered in Herzogenaurach, Germany.

Germany · www.about.puma.com

The Ledger
LineMar 2025Jun 2025Dec 2025Mar 2026
Revenue$1.99B$1.94B$1.32B$1.86B
Gross profit$938.10M$894.70M$525.00M$889.00M
Operating income$43.40M-$13.10M-$346.70M$51.80M
Net income$500.00K-$247.00M-$336.60M$26.50M
Diluted EPS0.00-1.670.18
Quotation

$26.69

+0.03 (+0.1%)

52w hi$30.00
52w lo$15.45
Vol318.86K
As ofAug 13
The Verdict

Sell

Our score -0.64

Short+0.16
Medium-0.78
Long-1.93

computed 2026-08-13

By the Numbers

PUMA SE

Consumer Cyclical · Footwear & Accessories

Market cap$3.92B
Enterprise value$6.21B
Trailing P/E
Forward P/E69.36x
EV / EBITDA-365.08x
P / S (ttm)
Profit margin-6.4%
Return on equity-22.6%
Revenue growth-9.7%
Earnings growth
Debt / equity145.37
Risk Metrics
Beta vs SPX0.49
Corr SPX0.15
Annual vol53.8%
Annual ret-1.0%
Sharpe-0.02
Max DD-66.3%

Window: 504 trading days (489 obs)

Layer Breakdown
LayerRawContribution
Fundamental-0.53
Sector+0.01
Technical+0.00
Earnings+0.00
Sentiment+0.00

macro × 1.00 · 2026-08-13

Recent Sessions
DateOpenHighLowCloseVol
Aug 13$27.49$27.49$26.56318.86K
Aug 12$26.71$27.01$26.39$26.69349.30K
Aug 11$27.07$27.37$26.44$26.66455.24K
Aug 10$27.23$27.66$26.98$27.17354.07K
Aug 7$27.28$27.65$26.99$27.11313.73K